@inproceedings{e6f8f1edbc5e4bd6aaaadbade72def41,
title = "A method for evaluating marketer re-identification risk",
abstract = "Disclosures of health databases for secondary purposes is increasing rapidly. In this paper, we develop and evaluate a re-identification risk metric for the case where an intruder wishes to re-identify as many records as possible in a disclosed database. In this case, the intruder is concerned about the overall matching success rate. The metric is evaluated on public and health datasets and recommendations for its use are provided.",
keywords = "disclosure control, identity disclosure, privacy, re-identification risk",
author = "Dankar, {Fida Kamal} and {El Emam}, Khaled",
year = "2010",
doi = "10.1145/1754239.1754271",
language = "English",
isbn = "9781605589459",
series = "ACM International Conference Proceeding Series",
booktitle = "Proceedings of the 2010 International Conference on Extending Database Technology/International Conference on Database Theory, EDBT/ICDT 2010",
note = "2010 International Conference on Extending Database Technology/International Conference on Database Theory, EDBT/ICDT 2010 ; Conference date: 22-03-2010 Through 22-03-2010",
}