An empirical investigation of a framework for mobile commerce adoption and usage in small businesses in New Zealand

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

This research reviews relevant technological innovation theories (TPB, TRA, TAM, DOI) in order to develop a theoretical framework which could be used to explain the adoption, usage and intentions to adopt mobile and wireless commerce/business technologies (MWT) in small to medium-sized enterprises (SMEs) in New Zealand (NZ). The research is also interested to identify salient features of the adoption and usage patterns of MWT application in the business environment of NZ SMEs. Relevant, reliable and valid factors were introduced in the research model and they were hypothesized to influence MWT adoption and usage significantly. The developed model is of interest to SMEs, professionals, researchers and policymakers interested in the MWT area in SMEs in NZ and elsewhere.

Original languageEnglish
Title of host publicationInternational Conference on Enterprise Information Systems and Web Technologies 2007, EISWT 2007
Pages71-78
Number of pages8
Publication statusPublished - 2007
Event2007 International Conference on Enterprise Information Systems and Web Technologies, EISWT 2007 - Orlando, FL, United States
Duration: Jul 9 2007Jul 12 2007

Publication series

NameInternational Conference on Enterprise Information Systems and Web Technologies 2007, EISWT 2007

Other

Other2007 International Conference on Enterprise Information Systems and Web Technologies, EISWT 2007
Country/TerritoryUnited States
CityOrlando, FL
Period7/9/077/12/07

ASJC Scopus subject areas

  • Computer Networks and Communications
  • Information Systems

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