Building trust in E-commerce

Yacine Atif

doi:10.1109/4236.978365

Building trust in E-commerce

Yacine Atif

Research output: Contribution to journal › Article › peer-review

66 Citations (Scopus)

Abstract

To increase confidence in commercial transactions over the Web, new protocols as well as new transaction processes are needed. A network of Internet-based intermediaries that guarantee delivery and payment in e-commerce would help bolster consumer and merchant confidence. This paper describes a proposal for a trust web model based on a distributed search algorithm and a network of trusted intermediaries that can establish a trusted channel through which terminal transacting parties deal virtually directly and risk-free with each other.

Original language	English
Pages (from-to)	18-24
Number of pages	7
Journal	IEEE Internet Computing
Volume	6
Issue number	1
DOIs	https://doi.org/10.1109/4236.978365
Publication status	Published - Jan 2002

ASJC Scopus subject areas

Computer Networks and Communications

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10.1109/4236.978365

Cite this

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Building trust in E-commerce

Abstract

ASJC Scopus subject areas

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