Building trust in E-commerce

Yacine Atif

    Research output: Contribution to journalArticlepeer-review

    66 Citations (Scopus)


    To increase confidence in commercial transactions over the Web, new protocols as well as new transaction processes are needed. A network of Internet-based intermediaries that guarantee delivery and payment in e-commerce would help bolster consumer and merchant confidence. This paper describes a proposal for a trust web model based on a distributed search algorithm and a network of trusted intermediaries that can establish a trusted channel through which terminal transacting parties deal virtually directly and risk-free with each other.

    Original languageEnglish
    Pages (from-to)18-24
    Number of pages7
    JournalIEEE Internet Computing
    Issue number1
    Publication statusPublished - Jan 2002

    ASJC Scopus subject areas

    • Computer Networks and Communications


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