Building trust in E-commerce

Yacine Atif

Research output: Contribution to journalArticlepeer-review

70 Citations (Scopus)


To increase confidence in commercial transactions over the Web, new protocols as well as new transaction processes are needed. A network of Internet-based intermediaries that guarantee delivery and payment in e-commerce would help bolster consumer and merchant confidence. This paper describes a proposal for a trust web model based on a distributed search algorithm and a network of trusted intermediaries that can establish a trusted channel through which terminal transacting parties deal virtually directly and risk-free with each other.

Original languageEnglish
Pages (from-to)18-24
Number of pages7
JournalIEEE Internet Computing
Issue number1
Publication statusPublished - Jan 2002
Externally publishedYes

ASJC Scopus subject areas

  • Computer Networks and Communications


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