Businesswoman networking: An Eastern perspective

Baker Ahmad Alserhan, Mohammed A. Al-Waqfi

    Research output: Contribution to journalArticlepeer-review

    5 Citations (Scopus)

    Abstract

    Networking studies remain limited, often overlooking key structure, content, and cultural issues. This article attempts to fill the gap through describing the networking attributes of composition (who), motives (why), faste and methods (how), and network building and maintenance. Results show that (1) businesswomen indicated a preference for male networks, (2) formal networks were more socially accepted, and (3) online networks are becoming popular. Finally, although businesswomen need to extend their networking activities through participating in mainstream networks, cultural limitations on intergender interactions need to be considered; imposing a specific networking model (i.e., male-dominated) might force women into more isolation.

    Original languageEnglish
    Pages (from-to)403-414
    Number of pages12
    JournalThunderbird International Business Review
    Volume53
    Issue number3
    DOIs
    Publication statusPublished - May 2011

    ASJC Scopus subject areas

    • Business and International Management
    • Geography, Planning and Development
    • Political Science and International Relations

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