Converting hotels website visitors into buyers: How online hotel web assurance seals services decrease consumers’ concerns and increase online booking intentions
Gomaa M. Agag, Mohamed A. Khashan, Nazan Colmekcioglu, Ahmed Almamy, Nawaf S. Alharbi, Riyad Eid, Haseeb Shabbir, Ziad Hassan Saeed Abdelmoety
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