TY - JOUR
T1 - Opportunities and challenges for functional and medicinal beverages
T2 - Current and future trends
AU - Nazir, Misbah
AU - Arif, Sania
AU - Khan, Rao Sanaullah
AU - Nazir, Wahab
AU - Khalid, Nauman
AU - Maqsood, Sajid
N1 - Publisher Copyright:
© 2019 Elsevier Ltd
PY - 2019/6
Y1 - 2019/6
N2 - Health and wellness are among the core segments of the fast-moving consumer goods (FMCG), with the ever-increasing health consciousness among consumers around the globe. Functional foods and beverages, formulated from natural ingredients with targeted physiological functions, are at the heart of research and development in food industry. However, the novel functional food product development requires extensive research and development activities i.e., clinical efficacy trials, which the food manufacturing companies cannot afford to perform owing to their limited R&D budget and limited technical know-how in this particular aspect. Further the consumer acceptance of these food products is another area of concern for functional beverages development. For example, among the beverages, one challenging task is to replace sucrose with naturally occurring sweeteners, which could effectively address concerns of sugar intake in patients with diabetes and provide a healthy choice for consumers. However, consumer acceptance of these beverages from the sensory point of view remains challenging. Therefore, to better map the opportunities and challenges associated with functional beverages development, this review focusses on recent trends in the global market and new opportunities that may arise as a result. A detailed analytical discussion on new potential functional beverages and related products has also been presented.
AB - Health and wellness are among the core segments of the fast-moving consumer goods (FMCG), with the ever-increasing health consciousness among consumers around the globe. Functional foods and beverages, formulated from natural ingredients with targeted physiological functions, are at the heart of research and development in food industry. However, the novel functional food product development requires extensive research and development activities i.e., clinical efficacy trials, which the food manufacturing companies cannot afford to perform owing to their limited R&D budget and limited technical know-how in this particular aspect. Further the consumer acceptance of these food products is another area of concern for functional beverages development. For example, among the beverages, one challenging task is to replace sucrose with naturally occurring sweeteners, which could effectively address concerns of sugar intake in patients with diabetes and provide a healthy choice for consumers. However, consumer acceptance of these beverages from the sensory point of view remains challenging. Therefore, to better map the opportunities and challenges associated with functional beverages development, this review focusses on recent trends in the global market and new opportunities that may arise as a result. A detailed analytical discussion on new potential functional beverages and related products has also been presented.
KW - Fortified beverages
KW - Functional beverages
KW - Functional foods
KW - Health and wellness
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U2 - 10.1016/j.tifs.2019.04.011
DO - 10.1016/j.tifs.2019.04.011
M3 - Review article
AN - SCOPUS:85065431858
SN - 0924-2244
VL - 88
SP - 513
EP - 526
JO - Trends in Food Science and Technology
JF - Trends in Food Science and Technology
ER -